We make high-quality food for pets across South Africa — formulated and manufactured under strict quality control, so every bag lives up to its promise.
Find a stockistComplete Pet Nutrition is a trusted pet food manufacturer supplying high-quality pet food to pet owners across South Africa. Our products are formulated and manufactured under stringent quality control procedures to ensure customer satisfaction.
We are proud members of the Pet Food Industry Association of Southern Africa (PFI), which upholds quality and safety standards in pet nutrition through consistent regulatory testing.
Our ingredients are carefully selected to give you the best quality at the best price, and our manufacturing process guarantees consistency in every batch. As a long-standing pet food manufacturer, we focus on recipes that support general health, shiny coats and healthy skin.
Our product range is designed to provide pet food for all breed sizes and life stages, with options across different pricing brackets. Complete Pet Nutrition has operated in the industry for over 20 years, developing strong relationships with pet shop owners across South Africa and supporting their service to pet owners.

Complete Pet Nutrition is a proud, long-standing member of the Pet Food Industry Association of South Africa (PFI). The PFI is a non-profit body formed by pet food manufacturers, dedicated to upholding quality standards that ensure the nutritional wellbeing of household pets. Representing 62% of the pet food market in South Africa, each member commits to manufacture and market food that meets internationally accepted standards as set out in Act 36 of 1947. The Department of Agriculture’s regulatory authority manages Act 36.
Pet food is randomly and regularly purchased by the PFI and submitted for independent analysis. If the food does not meet the registered requirements, the manufacturer is reported to the Registrar of Act 36 for legal action — so every Complete bag you buy is held to a standard you can trust.
Dog owners often ask their vet what the best food is for their dog. There is no single answer — vets start by assessing a dog’s symptoms and overall condition to work out which food best suits its needs. Today they look closely at ingredients and quality, paying special attention to dogs with skin problems, skeletal issues, digestive upsets or mouth concerns.
A veterinary-recommended food is typically built on meat proteins such as chicken, beef, lamb or ostrich rather than maize or wheat. Complete foods deliver proteins from chicken, beef, lamb and ostrich to provide different amino acid and fatty acid profiles that support overall wellbeing.
Complete invests in ongoing research and development to improve our formulations and validate their effectiveness — one of the reasons many vets consider Complete a recommended brand for pets at every life stage.
Explore the full Complete range, or find a store near you to pick up your pet’s next bag.